Thursday, February 10, 2005

Generally, I have a great distaste for commercials. They certainly don't affect my decision to buy their products or services. At the most, they occasionally give me a chuckle. But every once in a while, a commercial comes along with just the right combination of funny and creepy.

Right now, the commercials that have managed to garner my attention are those for the Van Kamps frozen fish campaign. You know; one has a fish standing on its' tail by the park swings and the mother, son and daughter stand, wide-eyed, mouths agape in horror. Then the daughter reaches out her arm to touch the fish, whose mouth opens and closes in an "I can't breathe but I could still hurt you" sort of way. The mother steps forward to keep her daughter from touching the ever so disturbing fish.

There is also another one where the fish is standing on end at a raquetball court. Similar reactions emanate from bystanders there. The tagline for these ads is, "Uncomfortable with fish?" Well, I wasn't until these fuckin' commercials!

I am made thoroughly uneasy during these ads, and yet, I can't hold back my amusement as well. I'm sorry; they're creepy, but really funny. They are, without question, my favorite commercials in a long time. Except for the ones I saw with chimps in office cubicles last week. Anything with monkeys or chimps is funny.

Happy Trails, folks. But beware of the fish.

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